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Why Customers Don't Pay Invoices: 9 Reasons and Fixes

Why customers don't pay invoices: 9 common reasons contractors get paid late, from missed follow-up to disputed charges, and the fix for each one.

Sam Frenzley
Sam FrenzleyFounder, AR Workflow
Sep 16, 2024 10 min read

Contractor with a calculator working out why customers don't pay invoices

Why don't customers pay invoices on time? If you have ever finished a job, sent the bill and then heard nothing for weeks, you know how frustrating it is. Your company provides excellent service in a timely fashion, and there's no question that you deserve to be paid for your work promptly. Instead, you find yourself waiting for months and asking if the customer intends to pay you. Legal action is an option, but it's costly and time-consuming. Understanding why customers don't pay invoices is the first step to fixing the problem.

Restoration contractors tell us all the time that collecting what they're owed is their biggest challenge. We've considered the reasons for the problem and developed AR Workflow to provide real-world solutions. Below are the four most common reasons customers don't pay, five more that show up on contractor jobs, and what you can do about each one.

KEY TAKEAWAYS

4 main reasons customers don't pay invoices

Most unpaid invoice causes fall into one of four groups. If you recognize your slow-paying customers in more than one of these, you are not alone.

ReasonWhat fixes it
1. They haven't heard from you latelyA consistent communication schedule
2. They'll take as much time as they canA convenient way to pay, such as a payment link
3. They can tell you don't have a set collections processFollow-up that starts immediately and continues consistently
4. They are disputing a chargeA complete record of every communication

Reason 1: They haven't heard from you lately

Your customer received the invoice. Then, something else came up, and the bill disappeared under a pile of papers. Or, they opened your email, but they got distracted by some notification from social media before they took action. Life is busy. Your customer may have the best of intentions, but your payment can easily be a matter of out of sight, out of mind for them.

What to do: With AR Workflow, you can integrate, automate, and relax. With the platform's user-friendly templates and tools, it's incredibly easy to create a communication schedule for clients and implement it. Texts go out from a dedicated number, so customers always know who is reaching out. If you want wording to start from, copy our past due invoice letter templates.

Reason 2: They'll take as much time as they can

Consistent reminders that an invoice is due can help set the tone for your interactions and prompt payment. However, there are times when your customer has the money to pay their invoice but doesn't make paying you a priority. How do you eliminate delays and remove excuses? Make it convenient for your customers to make a payment.

What to do: With AR Workflow, it's as simple as sending them their payment link. When you use email or SMS templates to stay in touch, it's easy to include any relevant information, including a link to the customer's payment portal. Clear payment terms set at the start of the job help too.

Tip: On insurance jobs, the payment link goes to the homeowner for the part they owe, such as the deductible. The adjuster gets status requests and documentation. Never send a payment link to an adjuster or carrier.

Reason 3: They can tell you don't have a set collections process

Without a set collections process in place, an outstanding invoice can sit for months. When you do start chasing, your efforts might get a vague response.

What to do: With AR Workflow, your collections process starts immediately and continues consistently. You'll be sending the message from the start that you're organized and serious about getting paid. To design that process yourself, see our guide to building a restoration collections process in 5 steps and our tips on how to improve the collections process.

Bring one overdue invoice.

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Reason 4: They are disputing a charge

A customer says they didn't receive your email, so they didn't know that payment was due. In addition, they're also perplexed by changes that were made to the work order and a resulting adjustment in price. When it comes to proving that you're owed what you've invoiced, keeping a record of all your communications with your customer is essential. Good job documentation backs up the charges themselves.

What to do: With AR Workflow, there's never any confusion about what was discussed. AR Workflow keeps a complete record of your phone, email, and text history with each of your customers. It automatically records every incoming and outgoing call through the platform. You can also see when a customer opened an email and how many times they've done so.

5 more reasons clients pay late

The four reasons above cover most unpaid invoices, but they are not the whole list. These causes come up again and again on contractor jobs, and each one has its own fix.

Reason 5: The invoice is unclear or went to the wrong person

An invoice that just says "services rendered" invites questions, and a question usually means a delay. The same happens when the bill goes to a spouse, a tenant or an old email address. Itemize the work, include the job address and date, and confirm who pays before you send it.

Reason 6: They are waiting on an insurance or lender check

On insurance jobs, the homeowner may honestly be waiting for the carrier to pay, or for a mortgage company to endorse and release a claim check. That is a real delay, not a refusal. Keep the adjuster updated with documentation, keep the homeowner updated on what they owe, and read our guide on getting an insurance check released by a mortgage company.

Reason 7: They don't know what they owe on an insurance job

Many homeowners assume insurance covers everything. When they learn they owe the deductible or work the policy didn't cover, they stall. Explain the customer portion in writing before work starts and again on the final invoice.

Reason 8: They are short on cash

Some customers want to pay but can't cover the full balance right now. Silence is often embarrassment. A friendly call and a written payment plan usually recover more than repeated demands, and they keep the customer talking to you.

Reason 9: They are unhappy with part of the work

A customer who is unhappy with a finish, a cleanup or a missed detail may hold the whole balance until it is fixed. Ask directly whether anything is holding up payment. If there is a punch-list item, fix it fast and ask for the undisputed amount now. Resist cutting the price just to close the file; our post on why price reductions backfire explains why.

ReasonWarning signFix
Unclear invoice or wrong contactCustomer asks what a charge is forItemized invoice, confirmed billing contact
Waiting on insurance or lenderCustomer says the check hasn't comeUpdate the adjuster, track the check, set a date
Doesn't know what they oweSurprise at the deductibleExplain the customer portion in writing early
Short on cashCalls go unansweredFriendly call and a written payment plan
Unhappy with the workVague complaints, partial paymentFix the issue, collect the undisputed amount

How to prevent unpaid invoices before the job starts

The easiest invoice to collect is one the customer expected, understood and agreed to before the first crew arrived. Most unpaid invoice causes can be headed off at the start of the job.

1Get a signed agreement
A written estimate or work authorization signed by the person who will pay. See our tips on getting customers to agree to pay you.
2Set clear payment terms
State when payment is due, what methods you accept and what happens if it is late. Our guide to contractor payment terms has examples.
3Take a deposit where it fits
A deposit or progress billing on larger jobs keeps the unpaid balance smaller. Deposit rules for some trades vary by state, so check yours.
4Invoice the day the work is done
Every day between finishing and invoicing is a day the customer forgets how good the work was.
5Make paying easy
Offer online card and bank payments so nobody has to find a checkbook.
6Start reminders on day one
Load a reminder schedule before the invoice goes out, so follow-up never depends on someone remembering.

If you work in construction, these steps matter even more. Our guide on how to reduce late payments in construction covers progress billing and retention in detail.

What to do when a customer still won't pay

Customers not paying is a common challenge for contractors, but there are things that you can do to fight this problem. Start by checking your AR aging report to see which balances are getting older, then follow a clear escalation path:

  1. Reminders on a schedule. Email and text from a dedicated number at set intervals, each with the amount and a way to pay. Automated payment reminders make sure none are skipped.
  2. A phone call. Ask what is holding up payment and listen. Many "won't pay" accounts turn out to be "can't pay all at once" or "have a question."
  3. A payment plan in writing. Agree on amounts and dates, then put the plan on the same reminder schedule.
  4. A final notice. State the balance, the deadline and the next step you will take. Our past due invoice letter templates include a final notice.
  5. Formal options. Depending on the job, these may include mechanics lien rights, small claims court or a collection agency. Lien rights, notice requirements and deadlines are set by state law and vary by state, so check your state's rules or ask an attorney before the deadline passes.

Our guide to collecting unpaid invoices walks through each of these steps, and our post on restoration debt collection covers when to bring in outside help.

AR Workflow is ready to be part of your solution. It connects to QuickBooks Online and runs the follow-up on your open invoices so your team can focus on the accounts that need a person.

FAQs about why customers don't pay invoices

Why do customers not pay on time?

Most late payers are not refusing to pay. Usually the invoice slipped out of sight, the customer is stretching their cash as long as they can, nobody followed up on a set schedule, or they have a question about a charge. A steady reminder schedule, an easy way to pay and a clear record of every conversation fix most of these.

What is the most common reason customers pay late?

Often it is simply that the invoice fell out of sight. The customer received it, got busy, and hasn't heard from you since. A consistent reminder schedule fixes most of these.

How do I get a customer to pay an overdue invoice?

Send a clear reminder with the amount, due date and an easy way to pay, then follow up on a set schedule. If that doesn't work, call the customer, find out what is holding up payment, and offer a payment plan if it fits.

Should I take legal action against a customer who won't pay?

Legal action is an option, but it's costly and time-consuming. Most contractors get further with consistent follow-up, a documented record of communication, and a clear escalation process before considering a lawyer or collection agency. If you may need lien rights, check your state's notice deadlines early, because they vary by state.

Should I charge late fees on unpaid invoices?

Late fees can encourage on-time payment, but only if they are written into your agreement or payment terms before the work starts. Limits on late fees and interest are set by state law and vary by state, so confirm what is allowed where you work.

How can I tell if a customer is never going to pay?

Warning signs include calls and texts that go unanswered for weeks, broken payment promises, and new complaints that appear only after the bill arrives. When you see these, move quickly through your escalation steps rather than waiting, because older balances are harder to collect.

Related reading

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Sam Frenzley
About the author

Sam Frenzley

Sam owned and ran three restoration companies for more than 14 years and collected over $100 million in receivables. He built AR Workflow in 2020 to give contractors the collections system he wished he'd had.

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